Boost new home builder business with great interior photos

The photo quality of digital cameras, and even our phones, improves virtually every day, but the benefits of crisp and clear images from a professional photographer are unmatched. And by focusing on websites, blogs, and digital media, quality photography is essential. When shooting a model home or community, an architecture photographer develops images that highlight the amazing features unique to a project.

So where can you find an architecture photographer? How much do they cost? And what are the limits on the use of photos after? Here is an overview of how to find the best project-ready photographer and what can be a shoot.

Find a photographer:

As always, word of mouth is a great way to find someone capable of providing quality photos. Industry professionals, such as interior merchandisers or architects, may have recommendations on photographers who trust to deliver the snapshots that best suit the project.

The highly respected website, Houzz, is another great site, thanks to its strong network of photographers. The site is easy to use with features to refine a search by state, which then indicates the photographers recommended in each region and their potential price.

The American Society of Media Photographers also helps to limit the search by location and specialty of the photographer, which is useful to find an operator working specifically on certain types of projects.

Choose the right photographer:

After creating a list of potential photographers, it is important to consult their working portfolio. Is the quality of their images appealing? Do photos allow for the breathtaking attributes of the project to shine? For what type of clientele has the photographer worked in the past? And what kind of work does the photographer usually do? These are all basic but extremely important questions to be considered in finding a photographer who would be best suited to a project.

Another feature that needs to be discussed with a potential architecture photographer is his lighting capabilities and equipment, as they are of paramount importance when shooting indoors. Depend only on natural light does not "cut". Be sure to discuss how the photographer will enhance their indoor shots with additional lighting.

Who do the photos belong to?

As a general rule, the photographer retains the copyright in his work, unless there is a prior discussion prior to filming. Customers are permitted to use the photos for marketing and promotional purposes, but if the photos are used by a third party, such as a magazine or publisher, the use of photos must be negotiated with the photograph.

The day of the shoot:

Depending on the size of the project, a shoot may last half a day or two full days. A full day usually generates eight to twenty images, depending on the photographer, the style required and the sunset at this time of year: the natural sunlight is a key element for photographers.

Styling the Shoot:

Having a stylist, designer or interior merchandiser on the site is helpful for the photographer. They can work together to achieve the best results, while understanding the important selling characteristics of the home that need to be emphasized.

Potential costs:

Depending on the size of the project, an architecture photographer can cost between $ 1,000 and $ 3,000 a day. The cost includes the cost of shooting, the cost of an assistant (if necessary) and the process of handling each photo. It is important to understand exactly the total cost of the subcontractors, do not be afraid to question the need for an assistant, nor even the ability to get vaccinated at half a day.

The benefits of using the expertise of an architectural photographer are unmatched with a digital camera or cell phone. When you use snapshots on a website, clear, crisp photos stimulate the interest of a prospective buyer. If you're applying for a prize, photos can be the engine of success. If you take the time to do some research, hiring an architectural photographer can boost your business with great interior shots.